Rephrase and rearrange the whole content into a news article. I want you to respond only in language English. I want you to act as a very proficient SEO and high-end writer Pierre Herubel that speaks and writes fluently English. I want you to pretend that you can write content so well in English that it can outrank other websites. Make sure there is zero plagiarism.:

The Coalition for Content Provenance and Authenticity (C2PA), a global standards body advancing transparency online through certifying the provenance of digital content, on Friday announced that Google has joined as a steering committee member and support Content Credentials to bring transparency to digital content in the AI era.

Google will collaborate with other steering committee members like Adobe, BBC, Intel, Microsoft, Publicis Groupe, Sony, and Truepic to develop the technical standard for Content Credentials.

Content Credentials is the C2PA’s technical standard for tamper-resistant metadata that can be attached to digital content, showing how and when the content was created or modified.

Transform talent with learning that works

Capability development is critical for businesses who want to push the envelope of innovation.Discover how business leaders are strategizing around building talent capabilities and empowering employee transformation.Know More

“In the critical context of this year’s global elections where the threat of misinformation looms larger than ever, the urgency to increase trust in the digital ecosystem has never been more pressing,” Dana Rao, General Counsel and Chief Trust Officer, Adobe and Co-founder of the C2PA, said in a statement.

“Google’s membership will help accelerate the adoption of Content Credentials everywhere, from content creation to consumption,” he added.

Additionally, Google’s participation, which includes YouTube, will help increase awareness of Content Credentials as a key resource to help people understand the content they’re viewing and trust the digital ecosystem.

“At Google, a critical part of our responsible approach to AI involves working with others in the industry to help increase transparency around digital content,” said Laurie Richardson, VP of Trust and Safety at Google.

“It builds on our work in this space — including Google DeepMind’s SynthID, Search’s About this Image and YouTube’s labels denoting content that is altered or synthetic — to provide important context to people, helping them make more informed decisions,” she added.

Content Credentials are essentially a “nutrition label” for digital content — showing when a piece of content is created and modified.

Content Credentials are free, open-source technology leveraging the C2PA open technical standard that anyone can incorporate into their own products and platforms.

SEE ALSO:

Sony INZONE Buds review – Premium wireless gaming headphones with good battery life

Dell XPS 17 9730 review – Feature-packed laptop but at a premium

OnePlus Open review – Feature-packed foldable in a premium design

By smith steave

I have over 10 years of experience in the cryptocurrency industry and I have been on the list of the top authors on LinkedIn for the past 5 years.